Software Marketing Too
Consistent to Be Lucky
Our marketing systems are rock solid.
No luck required.
Software Marketing Too
Consistent to Be Lucky
Our software marketing is rock solid.
No luck required.
Eventually,
You can't Call it Luck.
Our Clients Get lucky,
And they do it fast.
Our client acquisition system doesn't just rely on luck. We make it happen.
You need the perfect messaging to find the perfect audience at the perfect time.
With a proven process and some skill,
you don't need luck.
Ads That Attract.
We don't rely on guess work. We launch multiple variations, find winners fast, and direct resources where they'll generate the greatest impact.
Every campaign we develop follows our proven framework:
Hyper-specific callouts that make your prospects feel seen in ways generic ads never achieves
Genuine personality and energy in your ads, because the greatest sin is being forgettable
We articulate your prospects' problems with such precision they'll wonder if we've been reading their internal emails
Funnels That Convert
Getting clicks is vanity,
we care about getting customers.
We've learned that each additional step in your marketing funnel is another opportunity for luck to work against you. That's why we eliminate anything that doesn't improve your bottom line.
The Messaging
We start with clear, direct messaging about your offer before investing in complex automation
The Process
We meticulously analyze the relationship between key metrics to identify exactly where optimization is needed
It's Engineered Luck.
We don't need luck, because we've created a system where success is the mathematical outcome of our approach. While others hope to get lucky with their marketing, our clients enjoy the confidence that comes from a process where luck isn't random—it's engineered.
Your Audience Is Everywhere.
You should be too.
Our campaigns reach your specialized audience across all platforms where meaningful business conversations happen.
The Lucky Framework.
Our system for creating predictable marketing success for B2B companies.
Content Blocking
Instead of creating one message and hoping it resonates, we break scripts into components and combine them in multiple ways. This allows us to test dozens of variations simultaneously while maintaining message consistency.
Luck Multiplication
Once we identify a winning campaign element—whether it's a specific pain point, an audience segment, or a creative approach—we don't just increase the budget. We isolate what's working, create variations, and use a staged scaling system.
Conversion Optimization
Our Conversion Optimization system focuses on transforming traffic into qualified conversations through a methodical approach to the entire customer journey.
One Lucky Guy
Carson Eagan - Founder
Carson founded Lucky Marketing after building a million-dollar agency that many would attribute to luck.
What looked like luck was actually the culmination of years of work, learning from failures, and refining approaches until breakthrough became inevitable.
This led him to walk away from his successful agency to start Lucky Marketing with a focused mission: helping B2B software companies who've been told their services are "too specialized" to market effectively. These businesses don't fail due to lack of potential—they fail because traditional marketing approaches weren't designed for their unique challenges.
The Lucky Audit
Most marketing audits focus on surface-level metrics that look impressive in reports but don't tell you why your B2B solution isn't generating the results you need. The Lucky Audit takes a fundamentally different approach.
We can identify critical issues that are preventing your campaigns from succeeding. Our proprietary framework cuts through the noise to focus on the three pillars that determine marketing success for specialized B2B companies
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All rights reserved.